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At Dreamforce 2011, Salesforce.com unveiled more capabilities in the areas of enterprise collaboration and platform as a service (PaaS). The company is making it clear that...
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The Social Media Opportunity Assessment Tool is designed to identify achievable goals in three social media target areas: sales, marketing, and customer service.
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The server space usage policy will outline the standards for appropriate use of network server storage space.
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Establishing a Social Media Steering Committee is an important component of the implementation of a social media strategy. This charter outlines its purpose, agenda,...
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Enable marketing, sales, and customer service teams by successfully choosing and implementing a suite for customer relationship management.
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Once RFP responses have been received, organizations selecting a CRM Suite need a way to compare vendors across similar criteria. Use this RFP scoring tool to objectively...
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Use this tool to evaluate your position on the social media maturity model and receive feedback on how to optimize your strategy.
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The Social Media workshop provides clear, measurable improvements to your social media strategy,
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This blueprint will help you develop a technology strategy for customer experience management and adopt best practices for managing your organization’s customer-facing...
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There are a lot of headlines out there this week that sound like this: "Will the iPad save print media?"
I have many friends in the media world, and the last few years...
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